I’m as guilty as anyone, but the truth is we diluted the power of focus when we invented the word priorities. What began as a singular guiding principle ("what comes first") has been stretched thin by our attempts to do everything at once. Calling many things “priorities” doesn’t make them so; it just waters down our focus. If everything is important, nothing really is. If you want to make today count, figure out what your true priority is and let the rest wait.