The right time to start a company is when you can’t not chase it. Your motivation should be to solve an important problem that breaks your heart, not to make a lot of money or just because you like the idea of being a founder. Mission-driven, problem-obsessed entrepreneurs tend to be the most successful because their resilience comes from caring deeply about the work itself. It’s easy to run hard out of the gate; what’s hard is bringing the same energy after you’ve been beaten down a few times. Keep people in your corner who will remind you of your why when things get hard, and commit to doing the same for the team around you so you can keep showing up for the problem you’re here to solve.